Students can’t use a tool they can’t find. A page on your own website gives Digital Career Counselor a permanent home: one link you can put in orientation slides, emails, flyers, syllabi and advising notes. It also lets you explain the tool in your campus’s own voice and show students how to log in.
This article covers what to put on the page, where to link it, and how five partner institutions built theirs.
What to include
The strongest partner pages share six elements. You don’t need all of them on day one, but the first three are essential.
A clear login link. Put a button near the top that goes to your institution’s Steppingblocks login. Say which credentials to use.
A one-sentence promise. Tell students what the tool answers for them, such as “See where graduates with your major work and what they earn.”
What students can do. A short bulleted list of features: the Personality Assessment, career paths, top employers of your graduates, salaries, skills, education requirements and the Tuition Analyzer.
Your own alumni. Students care most about people from their school. Mention your alumni outcomes, and if you can, show a few real numbers.
Short tutorial videos. Embed or link the Digital Career Counselor How-To Videos so students can learn the tool in a few minutes.
Where to get help. Name the office students should contact, and link to the Steppingblocks Help Center.
These are optional but effective: a branded name for the tool, a short getting-started checklist, a FAQ, and a separate section for faculty and staff.
Partner examples
Institution | Page | What stands out |
University of South Carolina | Branded as “Gamecock GradStats.” Leads with the 209,000+ USC graduates in the data, gives a simple login link, and shows a sample data snapshot for each college. | |
Georgia College & State University | “Get started now” button at the top, a four-step getting-started guide, written login instructions and an overview video. | |
University of Memphis | Opens with the question students are asking: what careers and salaries can my degree lead to? Separate resources for students and for faculty and staff, plus a short videos page that invites students to become a “Steppingblocks Super User.” | |
University of Texas at San Antonio | Branded name, “Powered by Steppingblocks.” Highlights outcomes of more than 129,000 UTSA alumni, lists six things students can do, and embeds all six tutorial videos above the login link. | |
Kennesaw State University | Feature groups written from the student’s point of view (personality, cost and return on investment, career research, KSU graduate outcomes), followed by a FAQ and a contact section. |
Sample page copy
Adapt this starter text for your site. Replace the bracketed parts.
Explore your future with [Tool name]
What can you do with your major? Where do [School] graduates work, and what do they earn? [Tool name], powered by Steppingblocks, answers those questions with real outcomes from [School] alumni and professionals across the U.S.
[Log in now] with your [School] username and password.
With [Tool name] you can:
Take a 20-question personality assessment and see majors and careers that fit you
See the top employers of [School] graduates in your major
Find the skills and education needed for the jobs you want
Compare salaries by job title and employer
Trace the real career paths of people in roles you’re interested in
Estimate the cost of your degree and when you’ll break even
New to [Tool name]? Watch these short videos to get started: [link]
Questions? Contact [office] at [email or phone].
Where to link your page
Your career center’s main navigation and student resources page
The student portal and learning management system (for example, a Canvas or Blackboard module)
Orientation and first-year seminar materials
QR codes on campus flyers, table tents and digital signage
Advising appointment follow-up emails and syllabi
Tips
Keep the login link at the top. Most visitors come to log in, not to read.
Use plain text, not PDFs or images of text. Text is easier to read on phones and works with screen readers.
Ask your Partner Success Team Member for your login URL, alumni counts and screenshots. We can also review a draft of your page.
Want help building your page? Contact the Partner Success Team.